Showing posts with label ss13 pyjamas. Show all posts
Showing posts with label ss13 pyjamas. Show all posts

Tuesday, 18 September 2012

Playing Games







For the Spring Summer '13 season POPLIN went to Umbria in Italy to shoot our lookbook. We were lucky enough to borrow the absolutely beautiful Casa Fizia, surrounded by lavender, olive groves and gentle Umbrian countryside.

The styling flowed so naturally as we put together the looks as girls on (an almost) holiday, wanting to feel glamorous and grown-up, with the feeling of effortlessness that a sun tan and dips in the pool naturally bestow. That meant silk kimonos slung over bikinis, cotton nightshirts for al fresco breakfasts and silk pyjamas for a sunset cocktail.

But the upcoming collection also has a graphic dimension that was echoed in the lines of the tennis court. The product shots were the last thing we shot and we'd pondered all week about where to shoot them: on the patchwork stone work of the house? Back in London in an airless studio? The verdant tennis court with the Italian sun as natural spot-lighting dawned on us as the perfect location.

A teaser for now... We can't wait to share the collection with you soon! 

Thursday, 13 September 2012

Cooking in Your Pyjamas: Behind the Scenes of SS13 Shoot

A 'behind the scenes' peek into the kitchen of our SS13 shoot in Italy's beautiful Umbria.



We had lots of looks to shoot from the new POPLIN SS13 collection, but we made sure that we took time everyday for a relaxing lunch and supper, round the kitchen table or under the lovely loggia overlooking the olive grove that surrounded the incredible house we were lucky enough to be shooting at. It made for a very civilised shoot, recipes shared amongst the team and new friendships forged. 

Favourites were a simple breakfast of figs (picked straight from the tree! I know- we were spoilt!) with natural yogurt and a swirl of berry compote;and a salad, copied from a dinner party at a friend's house back in London and recreated for our grateful team in Italy! Toasted pine nuts + sliced ripe peaches+ rocket+ torn mozzarella + balsamic dressing = heaven!